Sea Shepherd Conservation Society make waves wherever they go. As very pro-active law enforces of the high seas as they call themselves. Bart Smithers of ecoeye learnt of their heroics in Antarctica where they chased the Japanese whaling fleet out of the Whale Sanctuary. They limped back to Cape town in their ship the Farley Mowat, on their last dregs of fuel, and were immediately arrested and detained by ports authorities. (for not having the correct paperwork)
Aims of the Film/Media Campaign
Inform the public what they were doing and how they were now being unjustly detained.
Result/outcome
There was a public outcry on learning of their plight. The film Hunters become Hunted (broadcast in SABC and the rest of Africa.) won the top environmental film award in the world. The 2007 Genesis Brigitte Bardot award for International Film and Television, presented by the Humane Society in Hollywood.
The team from Sea Shepherd, ecoeye and SABC receive the award. The Sea Shepherd Conservation Society have used the film successfully as their main fund-raising piece.